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| Dior Grandball | Dior Indinight 2 | Dior Ondine |
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| Gucci 3508 | Gucci 4203 | Gucci 3068 |
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| Roberto Cavalli RC595S | Roberto Cavalli RC653S | Roberto Cavalli RC601S |
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| Bulgari BV6038B | Bulgari BV6059B | Bulgari BV6052B |
Tuesday, May 15, 2012
Details Make Luxury Sunglasses
When you pour couple of hundred dollars on a pair of luxury sunglasses you often wonder "Am I paying for the name only?". Unfortunately today in many cases yes. Biggest expense line on the luxury brand business income statement is marketing. Ads in magazines, billboards, Internet, sponsoring celebrities etc. It's no longer manufacturing cost. How much it costs to manufacture a pair of Gucci, Dior, Tom Ford sunglasses that retail for $300 and up? Is it $10 or even $1? Of course, no one is arguing about operating expenses such as rent, salaries, delivery costs, also packaging, catalogs and promotional print materials. But when you look at some of the luxury sunglasses on sale today, you would really start asking yourself what am I paying for?
20 years ago glasses and sunglasses where hand assembled from dozens of parts. Little details such as temple decorations, combination in material, logo were so intricately made that eyewear was more of a jewelry. Today, only selected brand names are following the old school manufacturing. Tiffany and Bvlgari are among the few. Of course, being a jewelry company, it is expected of them. The rest would often have a few models that was a true hand work and art work. And this article is about such decorated sunglasses.
Friday, May 4, 2012
Model World is Stepping up to Promote Health
Over the past 5 years fashion world has been put on the spot for promoting unhealthy lifestyle via using super skinny models. Mass media and press posted thousands of stories of "normal" humans being photoshopped to look skinnier, models dying of anorexia and young girls going crazy over the unspoken beauty criteria.
Should a Hollywood actress complain about her curvature being altered by the magazine, Internet is overflowing with cover stories regarding the fact. Should a model drop the line, just like Natalia Vodianova this week, about overeating, it again would become national news and great subject of debate.
But this year is indeed the one when fashion industry is really stepping up and taking action. Georgio Armani was the first to bann using models that have body mass index under 18. Just to give you an idea these would be models with height 5'8 (177 cm) who weight under 110 p (50 kg). While, still quite skinny such models will not die from anorexia according to the Ministry of Health.
Today Vogue magazine has announced that it will stop using models under age of 16. The magazine also issued a short but powerful list of promises to fight for models rights by providing shorter shifts and better working conditions, to encourage clothing manufacturers to make clothing that will fit healthier looking models and to monitor modeling agencies that hire underage girls.
The documentary Girl Model has already generated a lot of buzz around the issue of young underage girls being mistreated and underpaid by modeling agencies, is scheduled to be released this year.
We will be watching for more actions from the fashion corporations and most importantly the results.
Should a Hollywood actress complain about her curvature being altered by the magazine, Internet is overflowing with cover stories regarding the fact. Should a model drop the line, just like Natalia Vodianova this week, about overeating, it again would become national news and great subject of debate.
But this year is indeed the one when fashion industry is really stepping up and taking action. Georgio Armani was the first to bann using models that have body mass index under 18. Just to give you an idea these would be models with height 5'8 (177 cm) who weight under 110 p (50 kg). While, still quite skinny such models will not die from anorexia according to the Ministry of Health.
Today Vogue magazine has announced that it will stop using models under age of 16. The magazine also issued a short but powerful list of promises to fight for models rights by providing shorter shifts and better working conditions, to encourage clothing manufacturers to make clothing that will fit healthier looking models and to monitor modeling agencies that hire underage girls.
The documentary Girl Model has already generated a lot of buzz around the issue of young underage girls being mistreated and underpaid by modeling agencies, is scheduled to be released this year.
We will be watching for more actions from the fashion corporations and most importantly the results.
Wednesday, April 18, 2012
Bvlgari Sunglasses. 2012 collection
Bvlgari, the most famous Italian jewelry maker has added just a few sunglasses models to it's collection. This year, so far is not as eventful as last year. Julian Moore scandal, LVMH acquisition, Elizabeth Taylor passing and estate auction - all of these events kept Bvlgari name in the press.
This year, business is as usual. Bvlgari sunglasses 2012 collection is notably less sparkly as we used to, but it clearly targets different market - people with money, but those seeking less fuzz. Check new models, let us know what you think!
This year, business is as usual. Bvlgari sunglasses 2012 collection is notably less sparkly as we used to, but it clearly targets different market - people with money, but those seeking less fuzz. Check new models, let us know what you think!
Thursday, April 12, 2012
Girl Model. The Movie.
It is great to see a revealing documentary entering the screens called Girl Model by David Redmon and Ashley Sabin who follow a life of a 13 year old model in Tokio.
The documentary brings up the issue of underage girls who are trying to fulfill their life dreams by leaving school and parents to travel to far away continents and working around the clock in harsh conditions. It also brings up a point of lack of international regulations in so called fashion industry that by some reason gets to avoid prosecution for publicizing photos of underage girls in provocative or even nude poses.
There has been many films made about the industry pitfalls, most notable, Models Inc. starring Carrie-Anne Moss, that tried to uncover problems in American modeling world such as under-eating, competitiveness and even prostitution. It was however about mature girls in the United States who work for a well established modeling agency with some sort of rights.
The documentary Gild Model, however, brings up all the bad things about modeling. And it concentrates on girls from Eastern Europe who while being beautiful, skinny and tall genetically, to advantage of modeling agency don't speak any of English or Japanese. They are controlled, put to work and in position of heavy intentional emotional distress, while agencies are collecting millions of dollars for them.
Gill Model is a first step to the issue. In fact, the reality is even harsher then showed. Just few years ago we wrote about Ruslana Korshunova, Russian model that mysteriously died by falling out of the window in New York. Because she was not an American citizen, her death was never properly investigated. It however came to light months later that she was threatened by powerful locals to offer intimate services but refused. It is unclear if she ever contacted police, but certainly shared the horror with her friends and co-workers.
I think the Girl Model documentary should be seen by all young girls who dream to become models.
Wednesday, March 14, 2012
Tiffany Glasses 2012. Jewelry on Your Face.
Tiffany prescription glasses 2012 collection is rather small, but every new frame is worth considering, especially if you are into diamonds and rhinestones. Ever since launching eyewear some 4 years ago, Tiffany took positioning of jewelry eyewear competing with Bvlgari glasses and Dior that are known for intricate decorations on their glasses. And their sunglasses with a real diamond was such a success selling out in just first year. We are just hoping that one day Tiffany will make more glasses with real diamonds and precious metals. Enjoy the collection!
Tiffany Glasses 2012
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| Tiffany TF2052A | Tiffany TF2051B | Tiffany TF1061B |
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| Tiffany TF1060B | Tiffany TF2041B | Tiffany TF1062B |
Tiffany Sunglasses 2012. Diamonds are Best Girls Friend!
Tiffany, the most known American jewelry company, has released it's 2012 eyewear collection. Those who love Tiffany for its diamonds won't be disappointed. New Tiffany sunglasses are full of beautifully crafted rhinestones and crystals. Tiffany signature color, also known as Tiffany blue, by tradition made a big part of collection. Among new models you will find that every plastic Tiffany sunglasses have black/Tiffany blue color combination. Very cute!
I would also want to note Tiffany new rimless sunglasses. Basically they are a jewelry substitute. If you wear one of those, you don't need earrings, necklaces and such because your glasses's arm will be full of it already. And a little dragonfly in the corner is just supper creative!
Enjoy the collection!
Tiffany Sunglasses 2012
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| Tiffany TF4056A | Tiffany TF4054B | Tiffany TF4052B |
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| Tiffany TF4057B | Tiffany TF3029B | Tiffany TF3030B |
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| Tiffany TF4055B | Tiffany TF3028B | Tiffany TF4053B |
Wednesday, February 15, 2012
Dior Homme Sunglasses 2012. A treat for true men.
Dior has intentionally separated men and ladies sunglasses into two lines. A brand majorly driven by men believes that men deserve this kind of attention. Dior Homme style is geared towards fashion oriented men in business. Among designs there are clean, bold shapes in even color, but always a bit of twist. Details make Dior Homme sunglasses unique and high end. Dior Homme 2012 collection has a bit of retro flavor, a bit of Steve McQueen style. Specifically many plastic models have a metal bar on the top - this makes sunglasses masculine. Retro is mostly achieved by uneven tortoise color blends and non-shiny surfaces.
Interesting fact: some may find it mind blogging, but the legendary Karl Lagerfeld has a great devotion to Dior Homme sunglasses and wears them all the time. Being the best dressed designer of our time, his choice can only glorify Dior Homme sunglasses and speed up your choice in getting them.
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